BA (Hons) Digital Marketing Management (UKMC)
Enterprise and employability are at the heart of this practice-focused programme. Students acquire knowledge of contemporary digital marketing tools and techniques, including marketing strategy, social media marketing, web development, SEO, big data, and consumer behaviour. Delivered in partnership with the University of Wolverhampton. Final year includes IoD Mentoring Scheme.
- Nivel: undergraduate
- Durată: 3 years (Year 1 Entry) / 4 years (Foundation Year)
- Taxe: £9,250/year — acoperite integral prin Student Finance England
- Campusuri: Manchester (Abarna Campus), Derby, Salford, Manchester, Sunderland, Newcastle
- Mod de studiu: Blended — Day Mode: 1 day on campus (09:00–17:00) + 2h online next day; Evening Mode: 2 days on campus (17:30–21:30) + 2h online
Cerințe de intrare
Year 1 Entry: 120 credits from Ofqual-regulated qualifications & 96 UCAS points. Foundation Year: Romanian Baccalaureate, UK Level 3 below 96 UCAS, or no formal qualifications — via PFF/PFD assessment route. HNC/HND holders may apply for RPL advanced entry.
Puncte cheie
- Digital marketing strategy
- Social media & SEO
- Web development skills
- Big data & analytics
- IoD Mentoring Scheme
- Professional project capstone